MISSISSAUGA, ONTARIO, Sep 25, 2008 (MARKET WIRE via COMTEX)
-- TORLYS Inc., a Canadian flooring company known internationally for its
European styling and decor-driven collections, has created a breakthrough floor
for today's home: environmentally responsible flooring made of 100% recycled
leather.
"We're absolutely thrilled with the positive feedback from dealers and consumers," says TORLYS VP Marketing, John Kocemba. "Leather is definitely generating a buzz. Consumers love the combination of great looks, exotic feel and environmental benefit."
Consumer research has shown that consumers would like leather floors in virtually every room in their house. The floor's stunning looks are enhanced by extra-long planks and oversized tiles.
While leather floors have been produced before, they have been available only in glue-down formats for limited and customized applications, usually at a very high price.
Kocemba confirmed that affordable pricing is also a key feature of the new floor. "For the first time, homeowners can own a leather floor and not worry about breaking their budget."
TORLYS Leather Floors are made with a cork backing - a totally renewable resource and a natural insulator - for extra comfort, warmth and quietness. This innovative use of cork eliminates the need for an underlay in most cases, saving time and money on installation.
In addition to the environmental benefit of using recycled leather, TORLYS Leather Floors contain no harmful VOC emissions, no added formaldehyde, and exceed California Indoor Air Quality standards - among the most stringent in the world.
The leather carries a 25-year wear warranty. Every floor can be easily disassembled and moved to another room or second property, and moved up to three times under warranty.
TORLYS Leather Floors will be available at retail stores across Canada starting Saturday, October 4th.
"We're absolutely thrilled with the positive feedback from dealers and consumers," says TORLYS VP Marketing, John Kocemba. "Leather is definitely generating a buzz. Consumers love the combination of great looks, exotic feel and environmental benefit."
Consumer research has shown that consumers would like leather floors in virtually every room in their house. The floor's stunning looks are enhanced by extra-long planks and oversized tiles.
While leather floors have been produced before, they have been available only in glue-down formats for limited and customized applications, usually at a very high price.
Kocemba confirmed that affordable pricing is also a key feature of the new floor. "For the first time, homeowners can own a leather floor and not worry about breaking their budget."
TORLYS Leather Floors are made with a cork backing - a totally renewable resource and a natural insulator - for extra comfort, warmth and quietness. This innovative use of cork eliminates the need for an underlay in most cases, saving time and money on installation.
In addition to the environmental benefit of using recycled leather, TORLYS Leather Floors contain no harmful VOC emissions, no added formaldehyde, and exceed California Indoor Air Quality standards - among the most stringent in the world.
The leather carries a 25-year wear warranty. Every floor can be easily disassembled and moved to another room or second property, and moved up to three times under warranty.
TORLYS Leather Floors will be available at retail stores across Canada starting Saturday, October 4th.


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