When I speak to realtors or referral sources or prospects, I always emphasize the difference between price and cost. Your clients need to know there is a huge difference and they ought to know what the difference is.
is not uncommon for a technology to be introduced ahead of its time to be
appreciated only years, if not decades, later. For instance, most auto buffs
are familiar with the 1948 Tucker Sedan. It
introduced a host of technical innovations to the automotive world, including
disc brakes, seat belts, fuel injection and a padded dashboard - none of which
got more than a passing glance at the time. Twenty years later, most cars
included these innovations as standard equipment.
In the past three articles of our Rug Cleaning 101 series, we discussed the importance of receiving training before beginning cleaning, why you should be cleaning in a shop or plant, and the pre-cleaning inspection process.
A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.
Arguably, sending out a client newsletter is the No. 1 key to a reliable cleaning business. In this episode of The Hitman Advertising Show, John Braun covers the true value of mail newsletters, how to send them, how often to send them and more.
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.