Articles Tagged with ''managing a cleaning business''

Ask Steve: How Can I Avoid Losing Customers that Want Immediate Cleaning?

One danger of trying to meet every client’s last minute demand is loading your people up with too much overtime
By Steve Toburen
No Comments

Breakdowns, emergency water losses and last minute same day requests do happen ... a lot.


Read More

Ask Steve: How Should I Manage an Outside Salesperson?

On commission structures, sales systems and holding salespeople accountable.
By Steve Toburen
One Comment

Your sales system should include scripts, audio and video sales aids, a proposal template, paperwork for setting up the account and, of course, a pricing guide so your salesperson can write the proposal profitably


Read More

Ask Steve: Should I “Follow Up” on my Commercial Bids?

Never leave your prospect without determining your next action
By Steve Toburen
No Comments

You've already made the big investment in an on-site inspection and have already worked up the proposal.


Read More

Just Git’er Done! Part I: On Website Development and SEO

“Above all, don’t lie to yourself…” Fyodor Dostoyevsky
By Steve Toburen
One Comment

No one is a better (or more prolific) procrastinator that me. And it is no secret that putting things off in business can be bad. But there is a much more insidious danger out there than procrastination!


Read More

Ask Steve: Should I Make a Separate Trip to Give an Estimate?

A look at how to do pre-inspections whenever you choose to do it.
By Steve Toburen
One Comment

Let’s face up to the fact that every job needs to be pre-inspected and priced before cleaning.


Read More

Innovative Marketing and the Five “M’s”

The first thing you want to have in your plan is a goal.
By Howard Partridge
No Comments
When most cleaners think about marketing and especially “innovation,” they’re focused on the next “strategy” or tool rather than taking an overall look at their marketing approach.
Read More

Ask Steve: What’s the Best Way to Get More Commercial Carpet Cleaning Accounts?

It can be intimidating making sales calls and meeting with company executives about your services.
By Steve Toburen
No Comments

I was scared to death when it came to making sales calls on people twice my age and twenty times my income! And yet I personally developed virtually all of those almost $400,000 per year in regular commercial accounts!


Read More

Ask Steve: Am I Wrong to Do Over-the-Phone Pricing and Booking, Compared to In-Person Estimates?

When pricing over the phone, you have a double challenge.
By Steve Toburen
No Comments

Investing your time for maximum return is very important. In fact, at no time in your business will your time be more important right now than during your start-up phase. 


Read More

Ask Steve: What’s the Best Way to Deal with Client “Referral Blackmail?”

Above all else, when you substantially raise your pricing, communication beforehand is the key
By Steve Toburen
No Comments

A saying we use a lot in SFS, Questioning, is "Always run your business based on the emotions of the customer but never make business decisions emotionally."


Read More

How to Create Record Sales and Profits: Part III

By Howard Partridge
No Comments

A Tribute to American Legend Zig Ziglar (1926 -2012)


Read More

Multimedia

Videos

Image Galleries

The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

Podcasts

Don't underestimate the value of a good Internet marketing plan. In fact, if you do this right, it's not uncommon to see ROI along the lines of 30-to-1. Here's a look at 27 free and low-cost tips that you can begin implementing within your cleaning business today to drive more business.
More Podcasts

ICS Cleaning Specialist Magazine

CoverImage

2014 August

The August issue of ICS features stories on carpet mold, good training, marketing for cleaners, traffic lane cleaning, and cool products.

Table Of Contents Subscribe

Social Media

Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
View Results Poll Archive

THE ICS STORE

Get Paid! book cover
Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

More Products

ICS DIRECTORY AND BUYING GUIDE

Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

Click here to view

TRUCKMOUNT EQUIPMENT AND ACCESSORIES GUIDE

Truckmount.jpgEquipment listings and specifications from the leading industry manufacturers.

Click here to view

STAY CONNECTED

facebook_40.png twitter_40px.png youtube_40px.pngcrc logo