Articles Tagged with ''steve toburen''

Who Wins – a Carpet Cleaning CEO or Yelp?

A Virginia carpet cleaner went head-to-head with Yelp in court after seeing a series of anonymous negative reviews about his business on the popular website
By Eric Fish
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So who do you think won – a carpet cleaner or Yelp?


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Are You in the Know? Examining Industry Training Programs

Here’s an overview of four of the biggest training programs in the industry, told from the perspectives of the people who have attended the courses and seen their businesses benefit accordingly
By Eric Fish
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You might have heard the quote, “Those who can’t do, teach.” That’s hardly the case in the cleaning and restoration industry.


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Ask Steve: Is Growing My Company into a Critical Mass Business Right for Me?

This can be an excellent option if you have the fire in the belly to git ‘er done and do so fairly quickly
By Steve Toburen
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If the “boutique owner-operator” scenario just isn’t for you, then your other business route is to grow your company so it can run without you.


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Diversifying Your Employee Reward/Recognition Systems

As we grew into a diversified operation I found quality employees to perform these varied services
By Steve Toburen
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So this ICS issue has all sorts of intriguing ways to diversify your company. Great! The more niche services you can offer the better! Here’s why…


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Ask Steve: I’m 44 and Still the Owner-Operator – What Should I do?

Far too many cleaners sort of bumble along in-between the big company versus owner-operator route
By Steve Toburen
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There is nothing wrong with choosing a career as an owner-operator if you do it right


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Ask Steve: What Should I Do When a Competitor Undercuts My Prices?

There's only one sure-fire way to fend off your competition, no matter what prices they charge.
By Steve Toburen
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Ouch! I feel your pain, Ticked. Seriously. I didn’t like it either when this stuff happened to me! In fact, it hurt. And I don’t just mean financially. Rejection is never easy to swallow.


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Ask Steve: Is it Better to Hire Experienced or Inexperienced Techs for My Business?

Experience over no experience? What's better for a cleaning business?
By Steve Toburen
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I am nervous with rigid rules on hiring.


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Ask Steve: How do I Overcome My Fear of Rejection?

Fear of rejection keeps far too many carpet cleaners from the success they deserve
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But if you want to be truly successful at anything you must face up to your fears. In fact, it has been well said that “Success is found by those who will do what others won’t.”


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Ask Steve: Troubleshooting the “Missing Tools” Conundrum

Missing tools can lead to a lot of finger pointing, not to mention additional business costs.
By Steve Toburen
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I faced the same problem in my 16 employee, multi-truck company.


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Ask Steve: With Business Thriving, Should I Stay Small or Expand?

Should you build a bigger business based on employees or stay small as an owner-operator?
By Steve Toburen
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Big or small, with some adjustments either way, can give you a great life.


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The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

Podcasts

Have a limited marketing budget but realize the importance of neighborhood marketing? Try doorknob hangers, a low-cost, yet highly effective way to drum up more business. In this episode, John Braun discusses the value of this tactic as well as what you should include on the materials you're hanging.
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ICS Cleaning Specialist Magazine

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2014 September

The September issue of ICS features stories on moisture detection, disinfectant services, neighborhood marketing, then we discuss the last level of being phenomenal, and cool products.

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Social Media

Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
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THE ICS STORE

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Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

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ICS DIRECTORY AND BUYING GUIDE

Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

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TRUCKMOUNT EQUIPMENT AND ACCESSORIES GUIDE

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