Articles Tagged with ''running a carpet cleaning business''

Ask Steve: What’s the Difference Between a “Good” and “Bad” Business Acquisition?

 Remember that with buying a business you should not be only talking customers or dollar volume.  


Read More

Ask Steve: What Else Can I do to Build Commercial Cleaning Accounts?

With commercial sales it all comes down to averages. The more time you spend fishing, the more fish you catch! 


Read More

Differentiation: Why it’s Important (and How to Do it!)

“Successful people are ‘different’ because they will do what others won’t.”

What the heck does “differentiate” mean?! Good old Google comes through again with the definition: “become different in the process of growth.”


Read More

Ask Steve: Is Going Door-to-Door Worth the Time (and Effort)?

 I can’t think of a faster, easier and cheaper way to break into carpet cleaning than going door-to-door. But you must do it right.  


Read More

Ask Steve: What’s the Best Way to Market to Big Commercial Accounts?

I got some of my profitable accounts just by stopping in to new construction that was near completion

Congratulations on focusing on the often overlooked, but oh-so-very-profitable, commercial contract market for floor maintenance. 


Read More

Level 5 of Being Phenomenal Successful Person – Character

Over the past few months, I’ve shared “The 5 Levels of Being Phenomenal.” The levels are the stages everyone goes through when they are attempting to change a habit, reach a new goal or develop a skill.


Read More

“Playing the Field” with Employees

“Flirting is the gentle art of making a man feel pleased with himself.” –Helen Rowland

I hear it all the time. “Steve, my body is getting tired.” And then very hesitantly, “I’m finally thinking about hiring an employee…” Yep, this hardworking solo cleaner is quite correctly scared to death!


Read More

Ask Steve: How Can I Increase Bookings Over the Phone?

It is extremely hard to differentiate yourself over the phone.


Read More

Avoiding the “Crash and Burn” Phenomenon! – Part III

“Maybe we’ll live and learn. Maybe we’ll crash and burn.” – John Legend

Failing is never fun. And it is just so tragic to see a hard-working carpet cleaner “crash and burn.” The financial (and emotional) shrapnel of a business imploding can destroy all involved, especially the family.


Read More

Ask Steve: How Can I Avoid Being Taken Advantage Of?

By gifting your prospect the spotter before they decide on who will do their cleaning, you are using the principle of reciprocity. 


Read More

Multimedia

Videos

Image Galleries

The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

Podcasts

Arguably, sending out a client newsletter is the No. 1 key to a reliable cleaning business. In this episode of The Hitman Advertising Show, John Braun covers the true value of mail newsletters, how to send them, how often to send them and more.
More Podcasts

ICS Cleaning Specialist Magazine

CoverImage

2014 October

The October issue of ICS features stories on the 2015 ICE Expo, differentiation, deodorizing, upholstery cleaning, facebook advertising, up-selling, rug cleaning, the rug tour, and cool products.

Table Of Contents Subscribe

Janitorial Work

In addition to residential and commercial carpet cleaning, do you do any janitorial work on the side?
View Results Poll Archive

THE ICS STORE

FinalCover.gif
The Carpet Cleaner's Book of Unlimited Success! (ebook)

Don’t worry about the recession or about your competition.  Now you can be the owner of over 400 ways for carpet cleaning professionals to make more money and get more jobs!

More Products

ICS DIRECTORY AND BUYING GUIDE

Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

Click here to view

STAY CONNECTED

facebook_40.png twitter_40px.png youtube_40px.pngcrc logo

TRUCKMOUNT EQUIPMENT AND ACCESSORIES GUIDE

Truckmount.jpgEquipment listings and specifications from the leading industry manufacturers.

Click here to view