New from Piranha Marketing is the Kolbe Index designed by Kathy Kolbe. The Index is designed to reveal your strengths. They are divided into 4 different categories or action modes. Each of these action modes deals with a part of the decision making process we all use. By understanding the individual ways people deal with decisions helps us to know just how to communicate with them for the best possible outcome, the company says.
Did you enjoy this article? Click here to subscribe to i Cleaning Specialist Magazine.
A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.
Have a limited marketing budget but realize the importance of neighborhood marketing? Try doorknob hangers, a low-cost, yet highly effective way to drum up more business. In this episode, John Braun discusses the value of this tactic as well as what you should include on the materials you're hanging.
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.