Cleaning & Restoration Breaking News

ServiceMaster and The Home Depot End Pilot Program

July 18, 2002
/ Print / Reprints /
/ Text Size+
DOWNERS GROVE, Ill.--(BUSINESS WIRE)--July 17, 2002--The ServiceMaster Company and The Home Depot today concluded their joint home services program. However, the companies will continue to explore ways to expand existing relationships for installation and other services on a local basis.

"We have learned a tremendous amount about our potential and existing customers from exploring this retail channel," said Ernest Mrozek, President and Chief Operating Officer for ServiceMaster. "We believe that select retail channels remain a strategic fit for ServiceMaster and we will continue to explore other in-store marketing opportunities with a variety of partners in the future."

The program, conducted at Home Depot stores in Orlando, Memphis and Sacramento, tested a wide range of co-branded residential maintenance and repair services. These services included lawn care, tree/shrub care and landscaping services; termite and pest control services; residential carpet and upholstery cleaning services; plumbing repair, drain cleaning and fixture installation services; and home warranty contracts. Results were positive, but not up to the expectations of the companies.

"We continue to believe that home services represents a great opportunity," said Frank Blake, Executive Vice President, Business Development and Corporate Operations for Home Depot. "That's why pilot programs are so effective. They allow you to explore new ideas. If a program doesn't meet expectations, the partners still benefit from the experience, which can be applied to the next similar venture. In the area of home services, Home Depot will continue to develop strategic partnership opportunities."

Did you enjoy this article? Click here to subscribe to i Cleaning Specialist Magazine.

You must login or register in order to post a comment.



Image Galleries

The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.


Have a limited marketing budget but realize the importance of neighborhood marketing? Try doorknob hangers, a low-cost, yet highly effective way to drum up more business. In this episode, John Braun discusses the value of this tactic as well as what you should include on the materials you're hanging.
More Podcasts

ICS Cleaning Specialist Magazine


2014 September

The September issue of ICS features stories on moisture detection, disinfectant services, neighborhood marketing, then we discuss the last level of being phenomenal, and cool products.

Table Of Contents Subscribe

Social Media

Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
View Results Poll Archive


Get Paid! book cover
Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

More Products


Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

Click here to view


Truckmount.jpgEquipment listings and specifications from the leading industry manufacturers.

Click here to view


facebook_40.png twitter_40px.png youtube_40px.pngcrc logo