Featured Stories

Technology in Cleaning and Restoration - December 2012

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As a cleaning and/or restoration professional, we’re betting that you’re constantly on the lookout for new, innovative technologies that allow you to do your job faster and more efficiently.


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The Science of Encapsulation: Polymer Chemistry Optimizes Cleaning Potential

By Doug Heiferman
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Carpet cleaning is like any other industry where optimizing your technology will be a key to business survival. That is exactly what polymer chemistry is all about. 

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The Importance of Working on Your Business

By Marcus Taylor
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Do you ever feel bogged down with your work? Are you doing the work of several people and finding this workload to be not as glamorous as you envisioned when you started the business?


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The December ICS Must See Product Gallery

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Check out the December ICS Must See Products from the latest technology and innovations currently on the market.


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Take Your Prospect From Offline to Online

By John Braun
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One key advertising principle is that the more means of response you give, the better your response rate. Knowing this, it makes perfect sense to include your website along with your phone number in all of your advertising.


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How to Create Record Sales and Profits: Part II

By Howard Partridge
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In last month’s article, I asked these questions: Why is it that some companies are having record sales and profits while others are struggling? Why does one person in a community thrive, while the next in the same community barely survives? Why does this happen when they both have access to the same resources and opportunities?


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Talking Add-Ons: Which Are Right for Your Carpet Cleaning Business?

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In this ever-competitive world, we’re all looking for ways to stay ahead of our competition and, ideally, increase profits in the meantime.
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How to Create Record Sales and Profits: Part I

By Howard Partridge
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Why is it that some companies are having record sales and profits while others are struggling? Why does one person in a community thrive, while the next in the same community barely survive? Why does this happen when they both have access to the same resources and opportunities?
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How to Avoid Negative Moments of Truth

By Steve Toburen
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All truly successful cleaners recognize that their “desired end product” has little to do with cleaning! So what should your desired end product goal be? Creating a customer cheerleader!
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How an Office Assistant Can Benefit You (And Your Business)

By Mike Brummett
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About two years ago, I decided to avail myself of the services of a business coach. I figured after 30 years in business that I had probably done as many things the wrong way as anyone could. Maybe it was time to start trying someone else’s ideas?
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The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

Podcasts

Don't underestimate the value of a good Internet marketing plan. In fact, if you do this right, it's not uncommon to see ROI along the lines of 30-to-1. Here's a look at 27 free and low-cost tips that you can begin implementing within your cleaning business today to drive more business.
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ICS Cleaning Specialist Magazine

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2014 August

The August issue of ICS features stories on carpet mold, good training, marketing for cleaners, traffic lane cleaning, and cool products.

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Social Media

Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
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THE ICS STORE

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Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

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ICS DIRECTORY AND BUYING GUIDE

Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

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TRUCKMOUNT EQUIPMENT AND ACCESSORIES GUIDE

Truckmount.jpgEquipment listings and specifications from the leading industry manufacturers.

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