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Ask Steve: Should we be Charging for Complex Spot Removal?

“It all depends!” So let me share a few thoughts…

I do suggest working most spotting into the price of the cleaning. How? By just quoting a bit more for the total job. 


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Ask Steve: How Can I Avoid Being Taken Advantage Of?

By gifting your prospect the spotter before they decide on who will do their cleaning, you are using the principle of reciprocity. 


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Ask Steve: How Can I Avoid Surprising a Customer with Price?

We set up an appointment for the cleaning and upon arriving and I asked for a “tour” of what she wanted cleaned. I measured, figured the price and when I gave it to her she had a shocked look on her face!


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Ask Steve: Can I Get Stores to Sell My Custom Spotter Bottles?

A personalized spotter bottle with free lifetime replacement policy was the single best marketing idea I ever had

Here are some other ideas on how to get your free lifetime replacement spotters into the hands of your clients and prospective customers:


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Efflorescence 101: Identifying, Cleaning and Preventing the Substance

This piece will take a closer look at efflorescence, including what causes it, how to prevent it and how to clean it.

Tile often requires regular sweeping, vacuuming and damp mopping to maintain a like-new appearance.


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Winning the Battle Against Carpet Odor

Removing odor from carpet is a constant challenge for the cleaning professional.

While carpeted surfaces provide facilities and households with comfortable indoor environments, they also serve as a very strong magnet for foul odors.


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Ask Steve: What Add-On Services Didn’t Work Out for Your Business?

Some add-on services work better than others. Here's a look at some input from Steve Toburen.

Maybe all of the "retired" additional services should remind all of us just what a great core profession we have stumbled into with carpet cleaning!


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Ask Steve: At What Point in the Job Should I Sell Carpet Protector?

The easiest way to sell protector? Ask!

What we affectionately call "upselling" is really giving the customer an opportunity to spend more money with us.


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Ask Steve: What Type of Carpet Cleaning Method Should I Offer to My Clients?

 Never argue cleaning methods or techniques with a customer! 


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Ask Steve: Why Can’t I Find Reliable Employees?

Good workers are out there - the trick is finding them

Don’t feel like the Lone Ranger! I remember early in my business career I did exactly what you are doing. 


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The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

1/27/15 2:00 pm EST

Grow Your Business and Improve Operations with New Payment Technology

Attend this free webinar to learn how new developments in payment technology can help you close more jobs, increase upselling opportunities and improve operations.

Podcasts

While winter is considered the "slow season" for carpet cleaners, it can also be a season of great opportunity. In this episode of The Hitman Advertising Show, John Braun offers advice for keeping revenue consistent during the cold weather months so you're thriving - and not just surviving - the winter.
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ICS Cleaning Specialist Magazine

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2014 Nov/Dec

The Nov/Dec ICS features content on how to get better meter readings, a roundtable on truckmount development, neighborhood marketing and more. Also included is the annual Buyer’s Guide and Directory.

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Janitorial Work

In addition to residential and commercial carpet cleaning, do you do any janitorial work on the side?
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THE ICS STORE

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The Carpet Cleaner's Book of Unlimited Success! (ebook)

Don’t worry about the recession or about your competition.  Now you can be the owner of over 400 ways for carpet cleaning professionals to make more money and get more jobs!

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ICS DIRECTORY AND BUYING GUIDE

Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

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STAY CONNECTED

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TRUCKMOUNT EQUIPMENT AND ACCESSORIES GUIDE

Truckmount.jpgEquipment listings and specifications from the leading industry manufacturers.

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