Web Exclusive Stories

Ask Steve: How Should I Letter My Cleaning Vans?

One huge mistake cleaners make with wraps is they put too much on their vehicle

 Great to hear you are growing and are focused on your marketing. Too many carpet cleaners aren’t doing either one! 


Read More

Ask Steve: How Can I Keep my Techs from Doing “Side Work?”

Let’s analyze how to make it difficult to steal from you

So how do you stop this thievery? The short answer - you can't. Not completely. You can and should make it harder to steal than not steal, but in the final analysis many techs currently are doing it. 


Read More

Ask Steve: How Can I Convert a Good Account into a Regular Maintenance Contract?

With the production speed of encapsulation you have tremendous room to discount if they sign up on a regular program

One of the best things I ever stumbled into was giving business managers that requested a “How much to clean these carpets?” quote from me at least three price/frequency options.


Read More

Ask Steve: As an Owner-Operator, What Should I do Now to Retire in the Future?

It's much better to be reflecting on retirement questions at 37 than to start thinking about this stuff at 57

Never let anyone else define your vision of success.


Read More

Ask Steve: How Can I Get Maximum Results from Exhibiting at a Home Show?

Early on in my career we discovered the value of home shows

When you exhibit at a home show you are face-to-face with thousands of prospective customers.


Read More

Are You Offering Spot Removers and Carpet/Fabric Protectors? If Not, You Should Be

I’m going to make it easier and put an additional $10,000, $50,000 or maybe even $100,000 into your pocket over the next 12 months

Have you ever held a job where you get a call from the boss and he says in a gruff voice, “Please come to my office.” 


Read More

Ask Steve: When Should I Move My Cleaning Business Into Commercial Office Space?

The worst is to wind up in the middle as in “too big” for your house but “too small” for a separate off-site office

Give serious thought to the advantages of buying your own property and becoming your own landlord.


Read More

Ask Steve: When Should I Tell the Customer About Adding Protector?

as long as you deliver at least as much as you promised for the price you promised, there is nothing wrong in giving additional options in the home.

 I “promote” protector because I believe it is in your best interests to sell and apply this product.


Read More

Antimicrobials on Carpet – Good or Bad Idea?

On the surface, this may seem like a good idea, as well as a good source of potential income for professional carpet cleaners

Increasingly, home and business owners are expressing their desire to live in a more sanitary environment. Inquiries abound about the need to treat carpet with antimicrobials, disinfectants and sanitizers. But is that a practical idea?  


Read More

Just Ask Jess: What is the Difference Between an Oxidizer and a Reducer?

Both oxidizers and reducers can be formulated as dye and pigment stain removers

What is the difference between an ‘oxidizer’ and a ‘reducer’? Which product should I use for a blue Gatorade stain?


Read More

Multimedia

Videos

Image Galleries

The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

Podcasts

Arguably, sending out a client newsletter is the No. 1 key to a reliable cleaning business. In this episode of The Hitman Advertising Show, John Braun covers the true value of mail newsletters, how to send them, how often to send them and more.
More Podcasts

ICS Cleaning Specialist Magazine

CoverImage

2014 October

The October issue of ICS features stories on the 2015 ICE Expo, differentiation, deodorizing, upholstery cleaning, facebook advertising, up-selling, rug cleaning, the rug tour, and cool products.

Table Of Contents Subscribe

Janitorial Work

In addition to residential and commercial carpet cleaning, do you do any janitorial work on the side?
View Results Poll Archive

THE ICS STORE

FinalCover.gif
The Carpet Cleaner's Book of Unlimited Success! (ebook)

Don’t worry about the recession or about your competition.  Now you can be the owner of over 400 ways for carpet cleaning professionals to make more money and get more jobs!

More Products

ICS DIRECTORY AND BUYING GUIDE

Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

Click here to view

STAY CONNECTED

facebook_40.png twitter_40px.png youtube_40px.pngcrc logo

TRUCKMOUNT EQUIPMENT AND ACCESSORIES GUIDE

Truckmount.jpgEquipment listings and specifications from the leading industry manufacturers.

Click here to view