Carpet Cleaning Business Management

Get Smart

You absolutely need to know what you are doing for production efficiency which translates into profit!
August 6, 2013

I was a real dummy back in the Dark Ages (1969) when I started my first cleaning business!


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Executive Perspective: Addressing Industry Challenges

What is the biggest challenge or some of the biggest challenges facing the industry today and what are you doing about them?”
August 6, 2013

Every industry has its challenges, and when we were putting together this “People and Perspectives”-themed issue, we wanted to highlight some of issues that are particularly relevant to the cleaning and restoration industry.


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Are You in the Know? Examining Industry Training Programs

Here’s an overview of four of the biggest training programs in the industry, told from the perspectives of the people who have attended the courses and seen their businesses benefit accordingly
August 6, 2013

You might have heard the quote, “Those who can’t do, teach.” That’s hardly the case in the cleaning and restoration industry.


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The 2013 ICS Market Trends Study

We targeted 5,780 active, qualified ICS Cleaning Specialist subscribers in order to gauge current and future usage and purchasing trends of carpet cleaning and restoration chemicals and more
August 6, 2013

Are you curious about today’s equipment and services trends in the cleaning and restoration industry? You’ve come to the right place.


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Diversification: Are You in the “Yes” Business?

Marketing yourself has as much to do with what you can do for your customers while you’re at their location - or through special requests - as it does with advertising your services
August 1, 2013

Every time you can say “yes” to a customer’s requests for additional services, you increase your profit potential and reinforce a relationship that virtually guarantees repeat business, because you become more valuable to them. 


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Ask Steve: How Can I Get Clients to Call Me Again?

Many carpet cleaners struggle with this oh-so-very-important concept
August 1, 2013

At the dentist, as you pocket your credit card, what does the receptionist always ask you after paying your bill? That’s right! “What day of the week will be best for your next visit?” You meekly ponder the question and say, “Tuesdays are good for me.”


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Ask Steve: How can I Avoid Feeling like a Bait-and-Switcher?

Pressuring clients is immoral, wrong and ultimately counter-productive to building an established and loyal customer base
July 25, 2013

"Mrs. Jones, would you like me to reapply your carpet protection today?"


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No Team, No Dream

Remember, the one and only reason your business exists is to be a vehicle to help you achieve your life goals
July 17, 2013

About 29 years ago, I married into an Italian family from New Jersey. Being from Alabama myself, I didn’t realize that when you marry into an Italian family, instead of getting wedding presents, you get cash!  


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Ask Steve: How Can I Prep My Customers Before Our Cleaners Arrive?

The answer largely depends on what services are included
July 17, 2013

Think about how you would like the client’s carpets “prepped” before you arrive. Do you want the furniture moved off the carpet? Or just have the “decks cleared for action” by the homeowner moving the small and breakable items off the furniture? Do you want the carpets pre-vacuumed before you arrive?


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Ask Steve: What’s the Best Way to Deal with Flirtatious Clients?

When you become intimate with an unknown customer, you open a whole can of worms.
July 11, 2013

You want to develop a professional relationship and yet if the customer takes it to an inappropriate level then you risk offending them and creating a negative cheerleader.


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Multimedia

Videos

Image Galleries

The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

Podcasts

Most cleaners rely on their online marketing presence to get jobs. But Google hasn't made things easy lately with their algorithm updates, which has impacted a lot of cleaning sites. Here's a look at some tips and suggestions to improve your Google ranking.
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ICS Cleaning Specialist Magazine

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2014 June/July

The June/July issue of ICS features stories on add-on services, carpet repair, cleaning silk rugs and ranking websites on Google.

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Social Media

Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
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THE ICS STORE

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Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

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ICS DIRECTORY AND BUYING GUIDE

Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

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TRUCKMOUNT EQUIPMENT AND ACCESSORIES GUIDE

Truckmount.jpgEquipment listings and specifications from the leading industry manufacturers.

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