Cleaning & Restoration Association News

Building a Profitable Business: Distance Learning and the Cleaning Professional

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Business consultants tell us that the single biggest expense on a cleaning company's ledger is labor. This makes sense when you consider that we are a labor-intensive service industry. With this in mind, it makes sense that better trained technicians are more efficient, thus spending less time on labor.
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The Computer Revolution

By Robert Lindsay
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In case you haven't noticed, the computer revolution has come and gone. That isn't to say that computers don't continue to revolutionize the way we do things. They do. It's just that most people have realized the importance of computers in their daily lives, business or otherwise.
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A Comprehensive Package of Information

By Robert Lindsay
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ICS Cleaning Specialist is leading the charge in the use of cutting-edge technology to benefit our readers.
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All We Ask...

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Now that you are reading this month's issue of ICS Cleaning Specialist magazine, you must have noticed the card on the front of the magazine. You ignored it? Allow me to tell you the significance of this card.
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Making Life a Little Easier

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I write this on Sept. 15 and while much will have occurred between my ICS Cleaning Specialist deadline and your reading of this column, there is little doubt that the world as we know it has changed forever ... and not for the better.
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Hello, CFC

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For those of you who don't know me, I'm Bob Lindsay.
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The Training Corner: Guess What Your Customers Look for First? (Part Two)

By Lee Pemberton
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It's the age-old dilemma: Youth means inexperience; older means 'too old.' Beat the stereotype.
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Do You Have a Marketing Mentality?

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What is 'Marketing Metality?' Hank Unck explains.
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Focus on Chemicals: What Do Carpet Cleaners Really Think They Are?

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We may be only carpet cleaners, but in the home, we are 'health couriers,' and we mean business.
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To Your Success: The Carpet Cleaning Triangle Part II: What About You?

By Steve Toburen
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Last month we focused on the business owner. This month we'll examine how your company can bring you emotional fulfillment.
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Multimedia

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Image Galleries

The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

Podcasts

Don't underestimate the value of a good Internet marketing plan. In fact, if you do this right, it's not uncommon to see ROI along the lines of 30-to-1. Here's a look at 27 free and low-cost tips that you can begin implementing within your cleaning business today to drive more business.
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ICS Cleaning Specialist Magazine

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2014 August

The August issue of ICS features stories on carpet mold, good training, marketing for cleaners, traffic lane cleaning, and cool products.

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Social Media

Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
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THE ICS STORE

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Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

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ICS DIRECTORY AND BUYING GUIDE

Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

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TRUCKMOUNT EQUIPMENT AND ACCESSORIES GUIDE

Truckmount.jpgEquipment listings and specifications from the leading industry manufacturers.

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