Articles by BNP Media Staff

Automatic Floor Scrubbing Equipment

By BNP Media Staff
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When auto-scrubbers were first introduced in the 1950s, they were designed simply to clean large, open areas faster, easier and more profitably.
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Is a Dollar Saved Really a Dollar Earned?

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Life is full of trade-offs. A lone wolf carpet cleaner trades the eventual “big bucks” sale of a large business empire for the freedom from employee headaches. But if you go solo, you must make alternative financial arrangements to fund your retirement.
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Are You a Lone Wolf?

By BNP Media Staff
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I remember the day quite well. My operations manager came into my office, sagged into a chair, looked me straight in the eye and said, “Steve, I’m not running a business here. I’m in charge of a kindergarten!” And so it is for almost all carpet cleaners who have chosen to go the “employee route.”
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Achieving Your Dreams

By BNP Media Staff
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In just a few short months I’ll hit the big 5-0. Fifty can be an unhappy milestone. It’s no fun suddenly grasping that you are on the downhill side of life’s grand slide. At its most severe, this wrenching realization is called a midlife crisis.
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Commercial Carpet Cleaners Diversifying into VCT Floor Care

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Have you ever been cleaning a carpet when your client asks, “Can you clean my tile floor while you are here?” For many cleaning contractors, the answer is an unfortunate “no.”
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The 13 Most Profitable Words You Will Ever Say

By BNP Media Staff
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Thirty years ago I was a struggling young carpet cleaner, working like a dog to build a business and provide for a growing family. It wasn’t easy then …and it isn’t any easier for you today.
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Face to Face: Secrets to "Selling Up"

By BNP Media Staff
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Residential carpet cleaning is a tough business. There is constant pricing pressure from "splash-and-dash" competitors who have no grasp of the true cost of doing business. True, these fools will eventually go broke. But it is just as true that some other idiot will rise up to replace them.
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Face to Face: Selling the Sizzle

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The appointment has finally arrived. Now it is time to tell the customer how much the job will cost. Suspense hangs heavy in the air as you enter the home. Emotions are running high.
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Face to Face: Choosing the Right Tools

By BNP Media Staff
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Your business success is not based on fancy dehumidifiers or an elegant truckmount. Your economic security will be provided by a foundation of delighted, loyal customers singing your praises to everyone they meet.
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Is There a Distributor Link in Your Value Chain?

By BNP Media Staff
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Remember the concept of vertigal integration? Consider the distributor as part of your own value chain.
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The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

Podcasts

Don't underestimate the value of a good Internet marketing plan. In fact, if you do this right, it's not uncommon to see ROI along the lines of 30-to-1. Here's a look at 27 free and low-cost tips that you can begin implementing within your cleaning business today to drive more business.
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ICS Cleaning Specialist Magazine

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2014 August

The August issue of ICS features stories on carpet mold, good training, marketing for cleaners, traffic lane cleaning, and cool products.

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Social Media

Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
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THE ICS STORE

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Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

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ICS DIRECTORY AND BUYING GUIDE

Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

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TRUCKMOUNT EQUIPMENT AND ACCESSORIES GUIDE

Truckmount.jpgEquipment listings and specifications from the leading industry manufacturers.

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