Articles by Bob Wittkamp

Defusing the Dreamer

That badly abused Berber in the rental house should look like new, and the urine-soaked (cat? dog? who's to say?) furniture should look and smell great once you've worked your magic on them. Not! This is a cleaning wand, not a magic wand. What are you to do about these pipe dreams of our clients?
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The Mystery of the Unknown Spot

One scenario for a positive moment of truth may be when you get the call from the consumer regarding the infamous unknown spot. Fix this for them and you become a hero, but remember, if you agree to attempt the correction, inform the customer that there are no guarantees on satisfactory removal of the spot.
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Commercial Carpet Cleaning

Advances in technology in the past five or six years have broadened the choice of systems and equipment available for maintaining commercial carpets. The basics of the cleaning, however, remain constant: effective dry soil removal and use of TACT, or Temperature, Agitation, Chemicals and Time.
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What's That Smell?

One of the most common requests a carpet cleaner gets is to deodorize the carpet or furniture that is being cleaned. Quite often, this is an easy request to fill, since cleaning is the first step in odor control or deodorization. A basic rule of odor control is that the source of the odor must be removed or contained.
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Saddle Up!

As you load your battlewagon and gird your loins for the daily (or nightly) battle with soil, the first item you would load would probably be your primary cleaning system, be it wet, dry or in-between, and attachments like wands and brushes.
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A Good Supplier Can Make All the Difference

Based upon my observations over the years, it seems obvious that a good supplier will make the climb up the ladder of success much faster and easier.
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The What, How and Why of Vacuums

It is quite accepted in the carpet-cleaning world that regular dry soil removal is one of the keys to extended carpet and successful carpet cleaning.
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Handling Customer Complaints

You've done everything right: bought the very best equipment, taken the necessary IICRC classes, and selected the proper chemicals for the various jobs you perform.
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Wands and Extraction Tools

Today's hot-water extraction cleaner has a wide range of wands and extraction tools to choose from when performing the cleaning process.
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Growing Your Business

A very common topic of discussion in classes and on Internet bulletin boards is how to grow one's business and, inevitably, what programs work the best.
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Multimedia

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The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

Podcasts

Arguably, sending out a client newsletter is the No. 1 key to a reliable cleaning business. In this episode of The Hitman Advertising Show, John Braun covers the true value of mail newsletters, how to send them, how often to send them and more.
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ICS Cleaning Specialist Magazine

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2014 October

The October issue of ICS features stories on the 2015 ICE Expo, differentiation, deodorizing, upholstery cleaning, facebook advertising, up-selling, rug cleaning, the rug tour, and cool products.

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Janitorial Work

In addition to residential and commercial carpet cleaning, do you do any janitorial work on the side?
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THE ICS STORE

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Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

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ICS DIRECTORY AND BUYING GUIDE

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TRUCKMOUNT EQUIPMENT AND ACCESSORIES GUIDE

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