Articles by Bob Wittkamp

Defusing the Dreamer

May 18, 2006
That badly abused Berber in the rental house should look like new, and the urine-soaked (cat? dog? who's to say?) furniture should look and smell great once you've worked your magic on them. Not! This is a cleaning wand, not a magic wand. What are you to do about these pipe dreams of our clients?
Read More

The Mystery of the Unknown Spot

April 11, 2006
One scenario for a positive moment of truth may be when you get the call from the consumer regarding the infamous unknown spot. Fix this for them and you become a hero, but remember, if you agree to attempt the correction, inform the customer that there are no guarantees on satisfactory removal of the spot.
Read More

Commercial Carpet Cleaning

March 14, 2006
Advances in technology in the past five or six years have broadened the choice of systems and equipment available for maintaining commercial carpets. The basics of the cleaning, however, remain constant: effective dry soil removal and use of TACT, or Temperature, Agitation, Chemicals and Time.
Read More

What's That Smell?

February 9, 2006
One of the most common requests a carpet cleaner gets is to deodorize the carpet or furniture that is being cleaned. Quite often, this is an easy request to fill, since cleaning is the first step in odor control or deodorization. A basic rule of odor control is that the source of the odor must be removed or contained.
Read More

Saddle Up!

December 8, 2005
As you load your battlewagon and gird your loins for the daily (or nightly) battle with soil, the first item you would load would probably be your primary cleaning system, be it wet, dry or in-between, and attachments like wands and brushes.
Read More

A Good Supplier Can Make All the Difference

November 8, 2005
Based upon my observations over the years, it seems obvious that a good supplier will make the climb up the ladder of success much faster and easier.
Read More

The What, How and Why of Vacuums

October 7, 2005
It is quite accepted in the carpet-cleaning world that regular dry soil removal is one of the keys to extended carpet and successful carpet cleaning.
Read More

Handling Customer Complaints

September 8, 2005
You've done everything right: bought the very best equipment, taken the necessary IICRC classes, and selected the proper chemicals for the various jobs you perform.
Read More

Wands and Extraction Tools

August 10, 2005
Today's hot-water extraction cleaner has a wide range of wands and extraction tools to choose from when performing the cleaning process.
Read More

Growing Your Business

July 12, 2005
A very common topic of discussion in classes and on Internet bulletin boards is how to grow one's business and, inevitably, what programs work the best.
Read More



Image Galleries

The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.


Most cleaners rely on their online marketing presence to get jobs. But Google hasn't made things easy lately with their algorithm updates, which has impacted a lot of cleaning sites. Here's a look at some tips and suggestions to improve your Google ranking.
More Podcasts

ICS Cleaning Specialist Magazine

Cover Image

2014 June/July

The June/July issue of ICS features stories on add-on services, carpet repair, cleaning silk rugs and ranking websites on Google.

Table Of Contents Subscribe

Social Media

Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
View Results Poll Archive


Get Paid! book cover
Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

More Products


Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

Click here to view


Truckmount.jpgEquipment listings and specifications from the leading industry manufacturers.

Click here to view


facebook_40.png twitter_40px.png youtube_40px.pngcrc logo