Articles by Steve Toburen

Ask Steve: Should I Offer Credit Cards as a Payment Option?

Accepting credit cards can open the door for additional profits. Read on to see how.
May 2, 2013

Should you offer credit card payment?

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Recognize, Reward… Then Relax!

So how do you break free from being an owner/operator and morph your company into critical mass?
April 3, 2013

Sooner or later, you will want to add employees to your growing cleaning or restoration business. It may be something so simple (and yes, sad) as an aging body crying out for relief.

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Building a Drama-Free Business: Part II

Find personal freedom without compromising your business
March 1, 2013

So can you develop great, drama-free employees so you can find and enjoy this elusive personal freedom? My answer is a resounding “yes,” if you have the right concepts, tools and the fire in the belly to break free!

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Building a Drama-Free Business: Part I

Minimize marketing and sales drama in your carpet cleaning business
February 4, 2013

My wife Sioux and I really enjoy a suspenseful drama… on the silver screen! But drama in real life and in running a small business? Not so much!

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Test Yourself: Seven Tough “Taking Stock” Questions for Business Owners

January 8, 2013

Ano Nuevo, vida nueva” is a very old Spanish proverb that translates, “a new year, a new life.” And even in our modern times, many feel that a new year on the calendar means a new start, a better life ahead.

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Thinking About “Diving In” to Water Damage? Here’s What You Should Know

December 3, 2012

Combining residential carpet and upholstery cleaning, contract commercial cleaning and restoration gave me a three-legged stool with each “leg” supporting the others.

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How to Avoid Negative Moments of Truth

November 1, 2012
All truly successful cleaners recognize that their “desired end product” has little to do with cleaning! So what should your desired end product goal be? Creating a customer cheerleader!
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Getting Past the Gatekeeper

October 1, 2012
“Leave your card and we’ll call you if we need you.” Ouch! One rejection after another!
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"Socially" Selling Commercial Carpet Cleaning

August 31, 2012
Do you ever get tired of reinventing the wheel with a constant parade of different houses and businesses to clean?
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Building Commercial “Toll Booth” Routes

August 1, 2012
Talk about a love/hate relationship! I loved the large income that commercial carpet cleaning brought me.
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The 2013 Experience Convention & Trade Show

A look back in photos at the 2013 Experience Convention & Trade Show in Las Vegas.


ICS Cleaning Specialist Magazine


2014 April

Take a look at the April 2014 issue with features on air movers, going green, carpet cleaning and new products & technologies.

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Social Media

Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
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Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

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