Articles by Armand Taddeo

The Upside to Upholstery Cleaning

October 12, 2004
I am often asked which I prefer more, carpet cleaning or upholstery cleaning. And while I enjoy the opportunity to restore a beat-up, heavily soiled carpet to an almost-like-new condition, I'll take upholstery cleaning any day.
Read More

Stressing Residential IAQ

September 14, 2004
Are you educating your residential clientele about the ever-growing problems associated with poor indoor air quality?
Read More

Keep Track of the "Little Things"

July 12, 2004
In an age of high-tech, high-concept approaches to marketing in this industry, I'm starting to think the simplest approaches are, at least some of the time, the most effective.
Read More

Marketing is About People, Not Numbers

May 19, 2004
When launching marketing campaigns, many cleaners often measure their success, or lack thereof, by the immediate response generated from the program.
Read More

Those Wacky Customers

April 15, 2004
We recently scheduled an appointment with a frantic woman who claimed mysterious spots were suddenly appearing throughout her brand new living room/dining room carpeting. Apparently, her husband was placing the blame squarely upon the family pooch and threatening to banish Fido to the doghouse, or worse.
Read More

Your Guide to Employee Professionalism

March 11, 2004
I used to carry the belief that my technician, after receiving his daily discourse in "Do's and Don'ts," would leave our employ at any moment. After all, this is a job, not a prison sentence, right?
Read More

Loyalty: A Two-Way Street

February 10, 2004
We all know just how important building a strong repeat and referral clientele is to the growth of our businesses. Many business owners feel this is accomplished entirely through outstanding workmanship and customer service.
Read More



Image Galleries

The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.


Most cleaners rely on their online marketing presence to get jobs. But Google hasn't made things easy lately with their algorithm updates, which has impacted a lot of cleaning sites. Here's a look at some tips and suggestions to improve your Google ranking.
More Podcasts

ICS Cleaning Specialist Magazine

Cover Image

2014 June/July

The June/July issue of ICS features stories on add-on services, carpet repair, cleaning silk rugs and ranking websites on Google.

Table Of Contents Subscribe

Social Media

Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
View Results Poll Archive


Get Paid! book cover
Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

More Products


Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

Click here to view


Truckmount.jpgEquipment listings and specifications from the leading industry manufacturers.

Click here to view


facebook_40.png twitter_40px.png youtube_40px.pngcrc logo