- THE MAGAZINE
Articles by Gordon Hanks
As a 40-year veteran of the cleaning and restoration industries, I’m proud to have witnessed and been a part of the advancements in science and technology.
With the right equipment and chemical, tile and grout cleaning can be very effective and profitable.
The focus of this issue is innovation. We tend to associate change with innovation and progress.
Have you ever held a job where you get a call from the boss and he says in a gruff voice, “Please come to my office.”
Have you ever taken a call from a perspective customer where they ask you a question and before you know it you are saying words like extraction, surfactant, truckmount, encapsulation, or (heaven forbid) deflocculation?
Experience tells me that our customers appreciate and actually expect us to look clean and smell clean when we enter their property to perform our work.
When you walk through the front entrance of your commercial carpet cleaning account, it is often easy to locate the busiest areas by following the trail of asphalt tracked in from the parking lot on matted carpet that is already heavily impacted with soil.
If you have incorporated encapsulation cleaning – a form of low-moisture cleaning – into your professional offerings and used it on your customer’s carpets, you may have asked yourself where the dirt goes.
You can make more per hour preserving hardwood floors than you can cleaning carpet.