Articles by Gordon Hanks

Absorbents: Get the Stain Out!

August 3, 2010
Absorbing a staining material is likely one of the oldest methods of spot-and-stain removal in the carpet and rug cleaning industry. When Junior spilled his fresh-squeezed juice onto the Pazaryk 3,000 years ago, his mother likely used another cloth to blot up the spill.
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Taking on Tile and Grout

July 19, 2010
The heart-warming scent of fresh-cooked pepperoni pizza hung delightfully in the air. I was ready to sit down to a fat, delicious, gooey pie, happy to suffer heartburn joy the
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Take Your Cleaning Skills to the Next Level

May 11, 2010
Several years ago our carpet cleaning company tackled a warehouse office cleaning job that gave us fits. The entrance of this building consisted of about 1,500 square feet of orange – yes, orange – commercial loop carpet.
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The "Wow!" Gadget Factor

April 5, 2010
My telephone does what every telephone should: it lets me dial, connect and talk to whomever I wish. But that’s not all; being highly advanced technically, I have now learned to keep my calendar on my phone.
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Mold Tools

March 8, 2010
Nature has a very effective system of balancing the environment. Mold and fungus in the outdoors is natural and necessary in many settings. However, in the “built” environment – our homes and offices – it can lead to destruction of materials and harm human health.
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The Dilution Solution

February 5, 2010
In dealing with dilution ratios in last month’s column on injection sprayers, when I explained that you should mix 1 part pre-spray with 16 parts water, I thought I’d done a good job covering the topic in full. It became clear that a more detailed explanation was in order when I was later asked, “How much is a part?”

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Nasty, Grungy, Spotted: Dealing with Traffic Lanes

January 8, 2010
When you walk through the front entrance of your commercial carpet-cleaning account, it is often easy to locate the busiest areas: just follow the trail of tracked-in asphalt from the parking lot to the matted, heavily soil-impacted carpet.
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Understanding the Injection Sprayer

December 10, 2009
Of all the available accessories for the professional carpet cleaner, and particularly the truckmount user, the injection sprayer is certainly one of the most popular. The injection sprayer, or in-line sprayer as it is sometimes referred to, is designed to be attached to the solution line from a truckmount or portable extraction unit.
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Stone Polishing: An Add-on Opportunity Awaits

November 5, 2009
Diversification, within reason, has always been a good idea. In today’s economic climate it is a necessity. Unless you are willing to live with less during this protracted recession, you need to find ways to bring in new business from existing customers and find new customers.
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Is there a Vacuum Cleaner in Your Van?

October 2, 2009
Some cleaning technicians are meticulous with their vacuuming. Other carpet cleaners feel that vacuum cleaning is not part of their job description. After all, they think, their customers have vacuum cleaners and should be performing this function before the carpet cleaner arrives.

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Image Galleries

The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.


Most cleaners rely on their online marketing presence to get jobs. But Google hasn't made things easy lately with their algorithm updates, which has impacted a lot of cleaning sites. Here's a look at some tips and suggestions to improve your Google ranking.
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ICS Cleaning Specialist Magazine

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2014 June/July

The June/July issue of ICS features stories on add-on services, carpet repair, cleaning silk rugs and ranking websites on Google.

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Social Media

Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
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Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

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Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

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