Articles by Gordon Hanks

One Jet, Two Jet, Vee Jet, Tee Jet

July 8, 2009
In maintaining their cars, some folks like to keep everything as the factory designed it. When it comes time to replace something, they will buy OEM parts just like the car original was equipped with.

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Getting the Most From Your Meters

June 11, 2009
One cannot properly restore a water-damage loss without knowing the answers to some basic questions. What materials are wet? How wet are they? Are the wet materials getting dry? What is dry? It is obvious, then, that restorers should know how to get the most from their meters.
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Your New Cash Machine!

May 4, 2009
Not too long ago I was asked by a professional carpet cleaner, “Do I need one of those small spotting machines?” I got his attention when I told him, “Absolutely not.” Not if you don’t mind setting up the truckmount and pulling hose just to take out one small spot.
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Are You Foggy About Foggers?

April 8, 2009
If you have studied the principles of deodorization, you know that the third principle is “to recreate the conditions that caused the contamination with a deodorizing spray, fog, or gas.”
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Turn a Critical Eye on Your Own Presentation

March 8, 2009
Spring cleaning is now entering the minds of your current – and hopefully future – customers. Your phone will start to ring more as customers request what you have to give: professional cleaning.
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Shoe Covers and Door Guards: A Fit For All Seasons

February 10, 2009
Basking in the warmth of my heated keyboard – wait, let me write that down…wait, I just did. But that’s certainly an idea for someone to get to work on. If we can have heated toilet seats, we ought to easily be able to offer heated keyboards.
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Lost for Life

January 13, 2009
This month’s gadget is something every one of you absolutely needs, most of you don’t have, and unfortunately, most of you won’t get. I will be successful today if I convince even one of you to adopt it.
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Tools of the Trade: Upholstery Cleaning

December 11, 2008
If you were cleaning textiles in the early 1970s as I was, you may have struggled as I did with the lack of equipment available to clean upholstery. The tool I first used with my portable extractor was a spray gun to squirt on the solution and a hand-vacuum head (the same kind they used at a carwash to vacuum the car out) for extraction. 
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No Truckmount - No Problem

November 25, 2008
Back in the early ‘70s, I was one of those buying the first truckmount production models. I was thrilled with the power and efficiency I achieved on carpet-cleaning jobs. My company grew at least in part due to the ability to process more work while performing excellent cleaning with my truckmount. 
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A Dollar Saved is a Dollar Earned, but a Dollar Earned is Not a Dollar Saved?

October 13, 2008
That’s correct. A dollar earned isn’t saved; it usually goes to pay expenses. You might ask, “Why is the guy who talks about gadgets giving us a money lecture today?” It’s because, in times of high costs of doing business and a slower economy, there are some terrific accessories and concepts that can directly influence your bottom line.
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The 2013 Experience Convention & Trade Show

A look back in photos at the 2013 Experience Convention & Trade Show in Las Vegas.


ICS Cleaning Specialist Magazine


2014 April

Take a look at the April 2014 issue with features on air movers, going green, carpet cleaning and new products & technologies.

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Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

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