Let’s continue on our journey to discover how to generate $400,000 in sales using one truck with a helper, working Monday through Friday, 8 am to 5 pm, by adding anti-allergen cleaning and treatment services to your offerings.
Last month I explained how offering two carpet protectors, one with a warranty and one without, was the secret to selling protector on 80 percent of your jobs-guaranteed. Now I’ll explain how the warranty program works.
The biggest challenge in terms of selling more protector (and anything else, for that matter) is our own mistaken beliefs about what our customers think. Somehow, we cleaners have come to believe that we have some sort of special mind-reading powers.
I present more than 100 seminars across the country each year, and so I get the opportunity to speak with a lot of carpet cleaners. In the last couple of years I have noticed a recurring theme coming from cleaners large and small all over the country.
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.