Kara Jovic

Kara is Associate Editor of ICS Cleaning Specialist magazine. She can be reached at (818) 224-8035 ext. 208

ARTICLES

Case Study: Water Damage Restoration Using Freeze Drying Equipment, Techniques

By Kara Jovic
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While many restorers continue to use tried and true methods of water restoration, others are turning to areas of water restoration that offer a specialized service such as freeze drying. ICS decided to look at a water restoration job that highlights the benefits of freeze-drying.
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Clearing Your Cleaning Path With Marketing Programs

By Kara Jovic
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In recent years, the floor care industry has seen a surge of marketing programs that are being offered. While many cleaners come up with their own marketing programs, it’s like anything else in life—knowledge is power, and the more you know, the more likely you are to succeed. Keeping that in mind, ICS decided to look at several different marketing programs, and their creators.
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2000 Dri-Eaz Symposium: A Standard in Restorative Drying

By Kara Jovic
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The 2000 Dri-Eaz Symposium, held in Bellingham, Wash. Aug. 4-5, featured speakers who gave an in-depth and well-rounded view into the different aspects of the restorative drying industry. The 2000 Dri-Eaz Symposium, held in Bellingham, Wash. Aug. 4-5, featured speakers who gave an in-depth and well-rounded view into the different aspects of the restorative drying industry.
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Rising Fuel Costs & The Cleaning Specialist

By Kara Jovic
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With the price of gasoline affecting people worldwide, ICS decided to take a look at how high gasoline prices are affecting the cleaning specialist...
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The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

Podcasts

Have a limited marketing budget but realize the importance of neighborhood marketing? Try doorknob hangers, a low-cost, yet highly effective way to drum up more business. In this episode, John Braun discusses the value of this tactic as well as what you should include on the materials you're hanging.
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ICS Cleaning Specialist Magazine

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2014 September

The September issue of ICS features stories on moisture detection, disinfectant services, neighborhood marketing, then we discuss the last level of being phenomenal, and cool products.

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Social Media

Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
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THE ICS STORE

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Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

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ICS DIRECTORY AND BUYING GUIDE

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TRUCKMOUNT EQUIPMENT AND ACCESSORIES GUIDE

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