Articles by Howard Partridge

The True Value of the Up-Sell (and How to Close More Every Time)

In any business there is one type of sale that brings the most profit. There is one single sales activity that can make the most difference in the profitability of your company.


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Level 5 of Being Phenomenal Successful Person – Character

Over the past few months, I’ve shared “The 5 Levels of Being Phenomenal.” The levels are the stages everyone goes through when they are attempting to change a habit, reach a new goal or develop a skill.


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Being a Phenomenally Successful Person: Level 4 – Commitment

A man wearing orange pants and pink socks stood on a chair and asked the small audience at a mastermind I was attending, “Are you just interested in reaching your goals or are you committed to reaching them?”


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Level 3 of Being Phenomenal Successful Person – Controlled Attention

Over the last two months I shared the first two levels of “The 5 Levels of Being Phenomenal.” We’ve covered Level 1, “Self Awareness,” and Level 2, “Willingness to Change.”


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Being a Phenomenally Successful Person: Level 2 - Are You Willing to Change?

The first level is being aware of what you are thinking and doing. Level 2 is being willing to change.


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Being a Phenomenally Successful Person: Level 1 - Self-Awareness

In the January/February issue of ICS, I shared the “5 Levels of Becoming a Phenomenally Successful Person.” To briefly review, you were created to be phenomenal.


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Do You Have a Phenomenal Dream?

I’m a dreamer. Outside of the grace of almighty God and my phenomenal wife Denise, I live a phenomenal life because I spend a lot of time thinking and dreaming.


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The 5 Levels of Being a Phenomenally Successful Person

Over the past several years, I’ve taught my coaching members 5 steps to becoming a phenomenally successful person. This teaching gets more response from them than any other, including the business training.


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Innovative Marketing and the Five “M’s”

The first thing you want to have in your plan is a goal.
When most cleaners think about marketing and especially “innovation,” they’re focused on the next “strategy” or tool rather than taking an overall look at their marketing approach.
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Phenomenal Marketing Systems: Part 1

Regardless of the type of marketing you do, it must increase sales

 A phenomenal marketing system consistently produces your perfect target prospect.  


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Multimedia

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The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

Podcasts

Arguably, sending out a client newsletter is the No. 1 key to a reliable cleaning business. In this episode of The Hitman Advertising Show, John Braun covers the true value of mail newsletters, how to send them, how often to send them and more.
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ICS Cleaning Specialist Magazine

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2014 October

The October issue of ICS features stories on the 2015 ICE Expo, differentiation, deodorizing, upholstery cleaning, facebook advertising, up-selling, rug cleaning, the rug tour, and cool products.

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Janitorial Work

In addition to residential and commercial carpet cleaning, do you do any janitorial work on the side?
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THE ICS STORE

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Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

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ICS DIRECTORY AND BUYING GUIDE

Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

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STAY CONNECTED

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TRUCKMOUNT EQUIPMENT AND ACCESSORIES GUIDE

Truckmount.jpgEquipment listings and specifications from the leading industry manufacturers.

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