Henry Goudreau, C.S.L.

Henry Goudreau, C.S.L. has over 30 years of experience working in construction and is CEO of HG & Associates, Inc., a thriving business coaching company for contractors. He writes for over 20 trade publications and speaks in front of thousands of contractors each and every year. For more information visit http://www.hgassociates.com.


Beat Your Competition to the Punch

By Henry Goudreau, C.S.L.
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We all know the importance of targeting the right customer, at the right time, to sell your services. However, many of you may not keep up with the latest marketing trends, including online marketing. Are you aware that more than 70 percent of customers are relying less on traditional marketing methods, such as yellow pages, magazine, newspaper, radio or television advertisement and are focusing on the Internet as their primary source to find local services and businesses?
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The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.


Have a limited marketing budget but realize the importance of neighborhood marketing? Try doorknob hangers, a low-cost, yet highly effective way to drum up more business. In this episode, John Braun discusses the value of this tactic as well as what you should include on the materials you're hanging.
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ICS Cleaning Specialist Magazine


2014 September

The September issue of ICS features stories on moisture detection, disinfectant services, neighborhood marketing, then we discuss the last level of being phenomenal, and cool products.

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Social Media

Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
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Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

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Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

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