Articles by Dave DeBlander

A Different View of Hiring


When I asked a group of carpet cleaning company owners how they felt about hiring, every single one said that it is not a pleasant experience. But if you want to have a turn-key business, you are going to have to have employees.
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Implementing the Top 10 Referral Sources

Referral marketing is the best way to grow your company. Your clients will pay higher prices because they want to use you, the cost of each client is less than advertising and your clients are more loyal and a great source of referrals.
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How Are You Going To Get There?


Obviously, the first thing that comes to mind when posed with that question, is, where is there? Most business owners are so immersed in the day to day operations of their business that they really don’t know where they are going. Could that be true of you?
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Getting Serious About Referral Marketing

It is one thing to say it is time to get serious about referral marketing and another to actually do it, and do it consistently. Making a decision is a good thing, but is by no means the whole story.
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Ten Ways to Build Momentum in 2010


Whether last year was a boom, bust or merely average, now is a great time to dedicate yourself to a fantastic new year. Believe it or not, our industry has not been affected by the downturn as much as many other businesses. Have you talked to any builders, carpet retailers, car salesmen or Realtors lately? 
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Making the Phone Ring


There is no better sound in the office than hearing that beautiful phone ring. However, there is no more horrific silence than the lack of that noise for a long period of time. So let’s look at ways to make sure that your phone makes that wonderful sound.
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Getting the Most Out of Your Employees


As a business coach, one of the biggest issues I see is that owners are held hostage by employees who keep the owner in a constant state of fear and stress. As a business owner, I can attest to this problem stifling my own business for years.
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Vacation Your Way to Success

When you first entered the business world as an owner, the idea of being your own boss and working the hours you wanted to work seemed so appealing, along with not having to answer to anyone. 
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Getting Customers to Love You


The trick to being the highest-priced company in town and having plenty of business is getting customers to fall in love with your services. An ecstatic customer wants to give you money and does not let price stand in the way.
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Turn Your Operation Into a Turnkey Business


Quite simply, turnkey means that if someone bought your business, they would be able to open the door on Day One and the business would run without the new owner’s input. In other words, the dream business. You own the company, make the profits and don’t have to work if you choose not to. 
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The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

Podcasts

Arguably, sending out a client newsletter is the No. 1 key to a reliable cleaning business. In this episode of The Hitman Advertising Show, John Braun covers the true value of mail newsletters, how to send them, how often to send them and more.
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ICS Cleaning Specialist Magazine

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2014 October

The October issue of ICS features stories on the 2015 ICE Expo, differentiation, deodorizing, upholstery cleaning, facebook advertising, up-selling, rug cleaning, the rug tour, and cool products.

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Janitorial Work

In addition to residential and commercial carpet cleaning, do you do any janitorial work on the side?
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THE ICS STORE

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The Carpet Cleaner's Book of Unlimited Success! (ebook)

Don’t worry about the recession or about your competition.  Now you can be the owner of over 400 ways for carpet cleaning professionals to make more money and get more jobs!

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ICS DIRECTORY AND BUYING GUIDE

Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

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TRUCKMOUNT EQUIPMENT AND ACCESSORIES GUIDE

Truckmount.jpgEquipment listings and specifications from the leading industry manufacturers.

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