Articles by Darrell Paulson

The Value of a Service Mark

July 2, 2012

Earlier this year, it was announced that the IICRC would take on the cleantrust as its service mark. But what is a service mark and why is it useful?

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Relationships, Relationships, Relationships

June 1, 2012
At the Certification Council in April, I talked about the seven “P’s” of planning (Prior, Proper, Planning, Prevents, Persistently, Poor, Performance) and how we are using this process to accomplish many of our relationship-building goals for 2012.
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Explaining the IICRC and its Service Mark

May 1, 2012
Change is the word that best explains the last eight months at the IICRC. Between restructuring the board of directors, to announcing the ITA (International Trade Association) and launching (and re-launching) the new branding, I understand that a lot has been going on and it’s probably been tough to stay informed.
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Introducing the New Mold Remediation Specialist Certification Program

April 2, 2012
As The Clean Trust seeks to be the leading independent, non-profit certification and standard setting body within the cleaning, restoration and inspection industry, it is important we remain proactive on new regulation and legislation changes.

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The Clean Trust: Building an International Trade Association

March 1, 2012
The Clean Trust is moving forward with plans for an independent international trade association initially approved at The Clean Trust executive committee and board of directors meetings in 2011.
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Collaboration - What Makes the Clean Trust Tick

February 1, 2012
Last month we put out a call for volunteers - and you answered back with a resounding yes.

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The Clean Trust: Volunteers are the Foundation

January 4, 2012
January. It is the start of a new year for The Clean Trust. By the end of January, the new board of directors will have officially met and begin acting on the strategic plan in place.
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The Clean Trust

December 12, 2011
The end of 2011 has brought a lot of change to The Clean Trust - formerly the IICRC - with the two biggest being the restructuring and the new name.
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A look back in photos at the 2013 Experience Convention & Trade Show in Las Vegas.


ICS Cleaning Specialist Magazine


2014 April

Take a look at the April 2014 issue with features on air movers, going green, carpet cleaning and new products & technologies.

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Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
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Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

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