Editor's Blog


Surprising Social Media Trends

It’s estimated that 93% of marketers use social media in some way for business purposes

December 4, 2013
/ Print / Reprints /
ShareMore
/ Text Size+

LinkedIn. Twitter. Facebook. Instagram. Pinterest.

We’ve covered social media here before and how crucial it is to growing your business and attracting new customers, but according to a recent story on Buffer, it may be much more impactful than we all give it credit for.

Here’s a look at some surprising social media statistics of the past year:

·         The 55-64 year age bracket is the fastest growing demographic on Twitter, having grown 79% since 2012. No, social media isn’t just for the kids these days.

·         About 190 million Facebook users only use it from a mobile device.

·         YouTube reaches more adults (ages 18-43) than any cable TV network. Yes, adding video to your marketing strategy really matters.

·         Social media is the No. 1 activity on the Internet, having overtaken “adult entertainment” as the former No. 1 activity. Need we say more?

 And perhaps the most eye-opening social media trend: It’s estimated that 93% of marketers use social media in some way for business purposes. Do you? 

Multimedia

Videos

Image Galleries

The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

Podcasts

Arguably, sending out a client newsletter is the No. 1 key to a reliable cleaning business. In this episode of The Hitman Advertising Show, John Braun covers the true value of mail newsletters, how to send them, how often to send them and more.
More Podcasts

ICS Cleaning Specialist Magazine

CoverImage

2014 October

The October issue of ICS features stories on the 2015 ICE Expo, differentiation, deodorizing, upholstery cleaning, facebook advertising, up-selling, rug cleaning, the rug tour, and cool products.

Table Of Contents Subscribe

Janitorial Work

In addition to residential and commercial carpet cleaning, do you do any janitorial work on the side?
View Results Poll Archive

THE ICS STORE

FinalCover.gif
The Carpet Cleaner's Book of Unlimited Success! (ebook)

Don’t worry about the recession or about your competition.  Now you can be the owner of over 400 ways for carpet cleaning professionals to make more money and get more jobs!

More Products

ICS DIRECTORY AND BUYING GUIDE

Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

Click here to view

STAY CONNECTED

facebook_40.png twitter_40px.png youtube_40px.pngcrc logo

TRUCKMOUNT EQUIPMENT AND ACCESSORIES GUIDE

Truckmount.jpgEquipment listings and specifications from the leading industry manufacturers.

Click here to view