Editor's Blog


The Five Ds to Plan For

October 10, 2010
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Putting together a buy-sell for our family business.



When I was 25 years old my dad’s instructions to me and to my older brothers was to go have an estate plan done and for all of us to put together a buy-sell for our family business.

My wife was really upset because she thought it was ridiculous for someone so young to go through the trouble of having a Last Will and Testament put in place. But it was really as much for her protection and our future kids as it was for my business and my partners.  

When you have partners in business whether they’re related or not, a plan for “The 5 Ds” is essential for heading off an untimely death to your business or an incredible struggle for the survivors.  

A good plan requires at a minimum professional advice from your accountant and your lawyer. The problem is they tend to only focus on their area of concern and they lose track of the big picture. For example, an accountant may only be interested in the tax consequences while the attorney is only interested in the legal consequences. They’re both important but the plans can be at odds.  

The way I did it and the way I have my clients do this smart planning is to gain clarity on what they want first to happen when the 5Ds come up [hang in there I’ll explain soon] and then get both the accountant and attorney in the same room so they’re both on the same page. It’s worth every penny to do it this way because mistakes made will have big repercussions later on.  

Once you have a plan, there are preventive steps that may involve key insurance policies and a buy-sell that is always kept current and based on a measurable valuation. This is where it can make a lot of sense to bring in a Certified Financial Planner and a Professional Insurance Broker based on your proposed plan to make sure contingencies are put in place that make sense.

Okay, What are The 5 Ds?

Here they are:  

1. Death:  Let’s face it we don’t live forever. And when you’re young you can feel invincible but life can turn fast. It’s expensive to die and without a good plan it can be ruinous to your family and your business partners.    

2. Disability:  You could be disabled from job-related accidents or walking across a street and getting hit by a car. I don’t know but I do know it happens. And if it did…what would you and your family do to address the bills and loss of future income? Plus, you may need to be replaced at your company so it can continue to function for your partners and their families.  

3. Divorce:  This could be a messy divorce from your spouse that handcuffs the business or it could be the growing desire to be free of your business partners. Once you want a divorce to happen, it’s too late to be planning for it.  

4. Disaster:  Natural catastrophes like hurricanes, floods, earthquakes and more can wreak havoc. Sometimes, it’s local to just your business that had a devastating fire or some other thing that’s put you and your business flat on your back.  

5. Debt:  Crippling debt can arise from mismanagement, killing the golden goose by sucking out too much money in perks, weak sales, crumbling economy and a whole lot more. There comes a time that bailing out may be better than crashing the plane into the ground and injuring others.  

My goal is for you to not wait till The 5 Ds arise.

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