Editor's Blog


ICS at Connections 2012

August 27, 2012

The 10thanniversary Connections Convention and Trade Show in Las Vegas is officially now only about a week away from kicking off. And we wanted to take a little bit of time to let you know about a couple of valuable events that ICS Cleaning Specialist is participating in and hosting along with our sister magazine, Restoration & Remediation.

The Smart Business Symposium

When: Tuesday, September 4 – 9 a.m. to 5 p.m.

Where: Ballroom F-G

Details: John Braun, Steve Mastio, Andrechelle Cermak and Joe Kowalski will fill attendees in on technology, apps, SEO, website development, e-marketing and much more. A similar event was held at the May Connections in Clearwater, FL to much success. The room was filled and attendees reported the information was valuable and helpful to their business. The event will be MC'ed by ICS/R&R publisher Evan Kessler


ICS and R&R Present Connections to the Cleaning and Restoration Industry

When: Wednesday, September 5 – 9.a.m to 12:15 p.m.

Where: Ballroom F

Details: David Dybdahl (9-9:45 a.m.) will present on practical risk management strategies for the cleaning and restoration contractor. John Braun (9:45-10:30 a.m.) will speak on how you can use the Internet to boost offline advertising and Steve Toburen (10:45 a.m.-12:15 p.m.) will close the session on how to build commercial “toll booths.”(See Steve’s article in the August ICS for a preview of his presentation.)

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The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

Podcasts

Don't underestimate the value of a good Internet marketing plan. In fact, if you do this right, it's not uncommon to see ROI along the lines of 30-to-1. Here's a look at 27 free and low-cost tips that you can begin implementing within your cleaning business today to drive more business.
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ICS Cleaning Specialist Magazine

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2014 August

The August issue of ICS features stories on carpet mold, good training, marketing for cleaners, traffic lane cleaning, and cool products.

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Social Media

Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
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THE ICS STORE

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Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

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ICS DIRECTORY AND BUYING GUIDE

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