Editor's Blog

Editor's Blog
ICS editor Eric Fish sounds off on events, news and all the latest hot topics surrounding the carpet cleaning and restoration industries.

Stepping Over Dollars to Pick Up Dimes

By Al Levi
One Comment
The first time my dad cautioned me about, “Stepping Over Dollars to Pick Up Dimes”…I was still a kid in the business. So, I asked him, “What does that mean?”He
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Innovation Still Matters

By Tim Fausch
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What have you done this week to inspire your customers and employees to be excited about your products or services? 
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Company Wide Game and a Stake in the Game

By Al Levi
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I want to talk to you about an annual Holiday Bonus that makes sense. Yes, I know what month it is. But, you need to plan and do some financial
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Computer Backup From Mild to Wild

By Al Levi
One Comment
Backing up your computer files is not important! It’s only important when something goes wrong. And something always can go wrong. I know because it did at my shop years
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When A Staff Member Is Spiraling Down

By Al Levi
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I’m constantly asked, “Al, what should I do about a staff member who has been a good team member in the past but is now struggling at work because their
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A Business Lesson from Braveheart, Al and Ellen

By Tim Fausch
4 Comments
One of my favorite scenes from the 1995 film Braveheart takes place on the battlefield before the hand-to-hand combat takes place. In a rousing speech, Scotsman William Wallace challenges his troops to stay and fight. His words whip them into a frenzy. 
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How to Get Testimonials and Make Them Count

By Al Levi
One Comment
Why the big fuss about getting testimonials anyway? It’s simple. I learned a long time ago that what you tell me about you is interesting but what I really want
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Meetings 101...Love them?...Hate them?

By Al Levi
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Most of us hate meetings! We’re way too busy to stop and meet. Besides, most meetings end up like the meetings we have at our house of worship or our
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Need More Information...or Need More Implementation?

By Al Levi
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After my first year as a consultant to the various trades I had worked in (and some I never worked in!), my brothers asked me what I learned and what
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Afraid That Your Staff Is Slowing Down?

By Al Levi
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Disappointed?Does your staff seem to take longer than whatever time they’re given no matter what the task assigned is….even the simplest of things? I know, it used to drive me
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The 2014 Experience Conference and Exhibition

A look in photos at the 2014 Experience Conference and Exhibition, which was held from April 24-26 at the Embassy Suites Convention Center and Spa in Frisco, Texas.

Podcasts

Don't underestimate the value of a good Internet marketing plan. In fact, if you do this right, it's not uncommon to see ROI along the lines of 30-to-1. Here's a look at 27 free and low-cost tips that you can begin implementing within your cleaning business today to drive more business.
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ICS Cleaning Specialist Magazine

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2014 August

The August issue of ICS features stories on carpet mold, good training, marketing for cleaners, traffic lane cleaning, and cool products.

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Social Media

Social media is a good way to regularly keep in touch and interact with current clients and reach potential ones. What social mediums do you use in your cleaning/restoration business?
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THE ICS STORE

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Get Paid! (ebook)
Over 30 authors – over 40 articles…from attorneys, contractors, consultants, instructors and others, both inside and outside the restoration industry. R & R, C & R and Cleanfax, opened their archives and gave us the best they had, other chapters were created just for the “Get Paid!” book and its readers. And every one of them has ideas for how to get paid what you are owed.

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ICS DIRECTORY AND BUYING GUIDE

Director_Buyer.jpgThe premier resource and reference guide for the cleaning and restoration industries.

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TRUCKMOUNT EQUIPMENT AND ACCESSORIES GUIDE

Truckmount.jpgEquipment listings and specifications from the leading industry manufacturers.

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