- THE MAGAZINE
Carpet Cleaning Business Marketing
For many cleaning companies, getting ranked on Google has been the best marketing return ever. The cost is minimal and a cleaning company can easily get a dozen calls each week from a good placement.
Here's my story of a recent flood catastrophe in Pensacola, FL I personally experienced and how my cleaning company handled it:
Craigslist is booming with listings from carpet cleaners. Since Craigslist is a free media to put out your cleaning company’s message, many cleaners take advantage of the offering.
Going green is a hot topic these days. Nearly every type of company imaginable is putting on the “green” banner, so would it be wise for a small cleaning company to go green?
Many cleaners struggle to stay busy. Training, customer service and quality work are super important in our line of work.
It doesn’t matter which cleaning system you use. Truckmount, portable extractor, bonnet cleaning and encapsulation are all the same in the eyes of most consumers.
Once December 24th hits, most companies need to have a different marketing plan to keep busy. This is especially true for cleaners in the north where it can be difficult to get clients during winter, but even if you operate in a warmer area, January and February can still be tough months.
Your social media plan should start with Facebook. But it surely should not end there. What if I told you there were other social media sites that are just as important and some even more important for your cleaning business marketing?
A phenomenal marketing system consistently produces your perfect target prospect.